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How big a Cardinals fan are you? Enough to be buried with your team's logo?

That is exactly what one company is offering. Brand Memorials gives fans the chance to be buried in a casket with the birds on the bat. The company says urns are also available.

The price to be buried with your team? Urns start at $600 and caskets at $2,400.

 

Published in Local News
Wednesday, 17 April 2013 10:05

Budweiser introducing bowtie-shaped can

ST. LOUIS (AP) - Anheuser-Busch is introducing a new, bowtie-shaped beer can that mirrors its iconic Budweiser logo.

The St. Louis-based subsidiary of Anheuser-Busch InBev NV said Wednesday that the new cans will be available in a special 8-pack nationwide beginning May 6.

The can has been in development since 2010. The beer maker says it made major equipment investments at its can-making facility in Newburgh, N.Y., to facilitate the 16-step process to create the cans.

Budweiser breweries in Los Angeles and Williamsburg, Va., will be the first to package the new cans.

Due to the new design, it holds 11.3 ounces of beer, compared with the traditional 12-ounce can. The company says the new can won't replace the traditional Budweiser can.

Budweiser's bowtie logo first appeared in a national advertising campaign in 1956.

Published in Local News
CHAMPAIGN, Ill. (AP) - The University of Illinois says it will be spending the next year and a half re-evaluating its logos and branding, calling the effort overdue in sparking interest among recruits and fans.

The News-Gazette in Champaign reports that university officials say the review is unrelated to Chief Illiniwek.

As the university's assistant athletic director for corporate sponsorships, Marty Kaufmann says the university hasn't updated any of its brands since before 2007.

Kaufmann adds the university will work with Nike's graphic designers and marketing experts to refresh the school's look and brand, at Nike's expense. That could include tweaking a font or making the colors more consistent.

He says any changes likely won't be apparent until the fall of next year.

Kaufmann says the rebranding push won't address the mascot issue.
Published in Local News

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